Blue in branding
Blue is the default colour of trust, which makes it the hardest to make feel new. These identities find room in electric cobalts, inky navies and sky tints that avoid the corporate cliché. BRRRANDING has 121 identities where blue leads the palette; the colours are read from the work itself, not guessed.
It shows up most in Tech (30), Culture & Events (19) and Food & Drink (13). The usual partners are Black & White (38), Green (29) and Beige & Brown (24). Studios include Fiasco, Jones Knowles Ritchie and Wegrow; the newest additions are Yield by Bajgart Design Office, Wabi by Studio Dumbar/DEPT and MoMA PS1 Warm Up 2026 by SMLXL.
121 projects
Typefaces
Branding mockups right inside Figma. No PSD wrestling.
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Designing typefaces for creatives seeking to leave a lasting impression.
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Designing typefaces for creatives seeking to leave a lasting impression.
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Designing typefaces for creatives seeking to leave a lasting impression.
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Yield by Bajgart Design Office
Wabi by Studio Dumbar/DEPT
MoMA PS1 Warm Up 2026 by SMLXL
HumaHome by Kidults
Melius by View Source
ArtPhilly by J2
Intuit by JKR
Tekprivacy by Another Collective
Rerun by Studio Gruhl
Ytri Island Retreat by Bielke&Yang
Expensify by The Collected Works
Carlton Parade by Frost*
Pigment by Fiasco
Public Pool by Perky Bros
Vermont by DNCO
Forest Carbon by Design Bridge and Partners
Bristol Dockyards by How & How
Mark OS by Wegrow
Altiro by Hunt
Britt Music & Arts Festival by Fiasco
Microsoft: Security by Koto
SunnySTEP by Motto
Education Elements by Gold Front
Equator by For The People
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By industry
By element
- Motion89
- Website72
- Print69
- Out-of-home54
- Illustration49
- Merch45












































