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Culture & Events branding

Festivals, museums and cultural institutions can take risks a corporation never would. Expect expressive type, systems that change every year, and identities designed for posters and screens before business cards. BRRRANDING has 30 hand-picked culture & events identities, released between 2017 and 2026, 19 of them rebrands and 11 new brands.

The palette across them leans Blue (15), Black & White (13) and Beige & Brown (8). Most systems include motion (26), print (26) and environmental (23). Typefaces you will see: Etna, Etude and MoMA Sans. Studios include Fiasco, GEORGE&HARRISON and Another Design; the newest additions are MoMA Family Festival by Little Troop, Museum of Soviet Arcade Machines by ONY and Brooklyn Film Festival by Otherway.

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