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BRRRANDING

Red in branding

Red is the loudest choice on the shelf and the hardest to get wrong. The identities here use it as a signal colour, as a full flood, or as the one accent that makes everything else look calm. BRRRANDING has 36 identities where red leads the palette; the colours are read from the work itself, not guessed.

It shows up most in Food & Drink (9), Culture & Events (7) and Tech (5). The usual partners are Blue (13), Beige & Brown (10) and Orange (10). Studios include Bold Scandinavia, Another Design and Area17; the newest additions are Toomato by Inácio Eugênio, Piedmont Art Walk by Mucho and Fello by Bold Scandinavia.

36 projects

Toomato tomato paste brand identity by Inácio Eugênio

Toomato by Inácio Eugênio

Piedmont Art Walk event identity by Mucho

Piedmont Art Walk by Mucho

Fello brand identity by Bold Scandinavia for the Swedish mobile carrier

Fello by Bold Scandinavia

Bar Rêve brand identity by DutchScot

Bar Rêve by DutchScot

Intuit brand identity by JKR: wordmark, i symbol and Intuit Intelligence

Intuit by JKR

Munchies and Cream ice cream brand identity by Two26

Munchies and Cream by Two26

MoMA Family Festival: Another World festival identity by Little Troop for The Museum of Modern Art

MoMA Family Festival by Little Troop

Rerun brand identity by Studio Gruhl

Rerun by Studio Gruhl

Renasce brand identity design by BRANDBLOCK

Renasce by BRANDBLOCK

Ytri Island Retreat brand identity by Bielke&Yang

Ytri Island Retreat by Bielke&Yang

Brooklyn Film Festival brand identity by Otherway

Brooklyn Film Festival by Otherway

Pauli & Sisters brand identity design by Marina Veziko

Pauli & Sisters by Marina Veziko

Cadmus brand identity design by Lovework

Cadmus by Lovework

Education Elements brand identity design by Gold Front

Education Elements by Gold Front

Fork & Good brand identity design by Mother Design

Fork & Good by Mother Design

HAPPY VIKING brand identity design by Gander

HAPPY VIKING by Gander

Rotorious brand identity design by Hellohi

Rotorious by Hellohi

Bose brand identity design by COLLINS

Bose by COLLINS

Shell win brand identity design by The House of Two

Shell win by The House of Two

Burger King brand identity design by Jones Knowles Ritchie

Burger King by Jones Knowles Ritchie

THE NEW YORK TIMES: FOOD FESTIVAL brand identity design by Base Design

THE NEW YORK TIMES: FOOD FESTIVAL by Base Design

Strawberry brand identity design by Bold Scandinavia

Strawberry by Bold Scandinavia

National Gallery of Canada brand identity design by Area17

National Gallery of Canada by Area17

Colorfield brand identity design by Stockholm Design Lab

Colorfield by Stockholm Design Lab