Yellow in branding
Yellow is pure attention. Used flat and generous it reads as optimism; paired with black it becomes a warning sign in the best way. The projects here do both. BRRRANDING has 28 identities where yellow leads the palette; the colours are read from the work itself, not guessed.
It shows up most in Tech (7), Culture & Events (5) and Food & Drink (4). The usual partners are Blue (12), Black & White (8) and Green (7). Studios include Fiasco, Koto and Ragged Edge; the newest additions are PostNord Bragdguldet by Bedow, Comfy by BUCK and Saaristo by Bond.
28 projects
Typefaces
Branding mockups right inside Figma. No PSD wrestling.
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PostNord Bragdguldet by Bedow
Comfy by BUCK
Saaristo by Bond
Glass by Kallan & Co
Britt Music & Arts Festival by Fiasco
Microsoft: Security by Koto
OnHand by Fiasco
The Ones We Love by Uniforma Studio
Pairpoint by Koto
Main by OHMY Design Studio
World Schools Team Chess Championship by ONY
Reparations Club by Sometimes Always and Estúdio Daó
Pickt by Marka Works
Figma Config 2024 done In-house
Eurovision 2023 by Design Bridge and Partners
Vivo by invade design
SWBID by SDCO Partners
Inzmo by Tabasco
DEC by Spiilka
MATHESON FOOD COMPANY by Wedge
Headspace in-house
Tech Central by For The People
NN North Sea Jazz Festival by Studio Dumbar/DEPT
Forskningsrådet by Anti
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