Fashion & Beauty branding

Fashion and beauty identities are mostly type and photography: a wordmark that can sit on a label, a system that lets the product be the hero. BRRRANDING has 6 hand-picked fashion & beauty identities, released between 2021 and 2024, 2 of them rebrands and 4 new brands.

The palette across them leans Beige & Brown (5), Blue (4) and Black & White (2). Most systems include packaging (5), photography (5) and print (5). Typefaces you will see: Beatrice, Cooper and Euclid Circular A. Studios include MAKEBARDO, Marina Veziko and Motto; the newest additions are Public Pool by Perky Bros, Pauli & Sisters by Marina Veziko and SunnySTEP by Motto.