Tekprivacy

Operating in the field of data protection, Tekprivacy needed an identity that balances credibility with visual relevance. Another Collective built the rebrand around focus and blur: a visual reading of information that exists but is deliberately kept out of reach, a system designed to reveal, conceal and direct attention.

That duality runs through the whole identity. Backgrounds, gradients, imagery and digital applications play with layers of visibility and distortion, a visual language rooted in control, protection and precision that feels technological without leaning on the usual tech codes.

At the centre sits a custom logotype and a symbol drawn from a squared grid, borrowed from structured digital systems. Restrained but distinctive, the new identity moves Tekprivacy into a more contemporary tech landscape while keeping the trust and authority that data protection depends on.

Creative direction: Bruno Soares, Eduardo Rodrigues. Design: Eduardo Rodrigues, João Randmer. Web design: João Jesus. Motion: João Randmer. Copy: Ricardo Barbosa. Project management: Mafalda Semedo.