Five new identities to start your week, picked by hand.
Small change: BRRRANDING now lands on Monday mornings, when you're actually looking for references. This week: Bedow's nested boxes for GBGT Box, Fiasco's agentic AI system for Pigment, Manual's rebrand of Care.com, Perky Bros for Public Pool and LIT Create for Circus. No algorithm. No AI. Just great work.
